Bus Advertising

Why Choose Bus Advertising?

Bus ads help support public transit, a vital community service and a responsible way to help the environment.
Your ad on a bus tells people that you are supporting the needs and interests of your community.

Why is bus advertising effective?

It drives your advertising dollars further!With unbeatable value and tremendous impact,bus advertising Is a smart choice to complement almost any marketing program. Your message can reach more people, for a longer period of time— and at a lower cost — than other forms of media.

Bus ads find audiences and they can’t be turned off or impulsively thrown in the trash.

Bus ads reach a wide audience.

Who looks at bus ads? You do! And so do thousands of other people, every day. Buses display your message as they travel past all demographic groups over a wide geographic area.

Who, specifically, is looking? Primarily, it’s area residents and commuters. Pedestrian traffic, bicyclists, and bus riders are also exposed to your message regularly.

Tourists and area visitors are a considerable secondary audience. Summer and fall are excellent times to widen the reach of your message, as the mountain is flooded with pedestrians and drivers who are especially receptive to advertising messages promoting local products, services, and destinations.

Bus ads repeat your message, over and over.

Repetition is a key factor in any successful advertising program. Bus ads build exceptional recall because they’re seen by drivers and pedestrians who are actively looking at their surroundings every day. Your message is enhanced by its marketing “vehicle”.

To get started, call:

Dan McKernan | Big Bear Guide

951-283-9442 | dan@bigbearguide.com

TAIL LIGHT PANEL (aka Slot Back)Open Rate3 Month6 Month12 Month
(Aka Slot BackThese display ads, which are printed on vinyl banner material. Tail Light Panel signs are located under the rear window, inserted into an aluminum framing system between the bus’ rear tail lights. $300.00$280$260$240
HALF TAIL WRAP (aka Half Back)Open Rate3 Month6 Month12 Month

FULL TAIL WRAP (aka Full Back)

Half Wraps are located just below the bus’ rear window, which take up a good portion of the Bus Tail. These custom fit ads are made of adhesive vinyl, and are larger than Tail Light Panel Ads. A three-month minimum is required for Half Tail Wraps.N/A$325$305$280.00
FULL TAIL WRAP (aka Full Back)Open Rate3 Month6 Month12 Month
Full Tail Wraps pack a powerful punch! These high-impact wraps cover a majority of the bus’ backside from bumper to roof. They offer the largest ad space, and certain to leave a lasting impression on motorists / passersby as it travels throughout the target market. Three-month minimum. N/A $625$575$525
WEEKEND TROLLEY (1) WINDOWOpen Rate3 Month6 Month12 Month
Advertise on 1 of 3 rear windows of the Trolley.
Month to Month. Subject to share with other ads
$275
Month to Month. Subject to share with other ads
$275
Month to Month. Subject to share with other ads
$275
Month to Month. Subject to share with other ads
$275
Month to Month. Subject to share with other ads
WEEKEND TROLLEY All 3 WINDOWSOpen Rate3 Month6 Month12 Month
Advertise on All 3 rear windows of the Trolley$325$305$290$275
BUS SHELTER ADSOpen Rate3 Month6 Month6 Month
Another great way to reach your target audience (motorists and pedestrians) is with Bus Shelter Ads. These eye-catching ads pair great with Transit Bus Tail Ads. Contact your account executive for bus shelter locations and availability. Pricing varies. Please call for locations & availabilityPricing varies. Please call for locations & availabilityPricing varies. Please call for locations & availabilityPricing varies. Please call for locations & availability

Advertiser must agree and comply with the following:

  • To comply with Mountain Transit’s policy for advertising on Mountain Transit’s vehicles.
  • Provide artwork and design of advertising in electronic format to Mountain Transit prior to the production of media.
  • Pay 50% of total cost of advertising package and 100% of the cost of printing and installation at the time the artwork is submitted prior to printing and installation of the sign.
  • Pay remaining 50% of total cost halfway through the agreement.